ITEM BEAUTY
Hey Hi Halo Highlighter Launch



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Cling to the last glimmer of Summer. Bask in the warmth of sun-kissed memories all year round. With each swipe of the highlighter, transport to sandy shores and salty waves, where the glow of summer never fades and sun-drenched scenes with laughter-filled moments are endless.

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ROLE
Creative Direction
Art Direction













CREDITS Strategy & Copy • Lainey Mebust
Design • Rachel Chow, Hugo Garcia, Angela Haughney
Photography • Michele Andersen, Joseph Shim
Cinematography • Jon Sams, Michael Arellano
Retouching • La Plume
Product Stylist • Laurie Raab
Set & Props • Casha Doemland, Kelley Silverman
Production • Kristen Turner

AMMIEL MENDOZA 2024